Okay, Now Credit Ads Have Just Gone Crazy

When we last left credit ads they’d finally gotten their act together. They offered us a clear list of the various credit score rankings, using both a well-designed gradient chart and simple colours.

All they had to do was keep using that ad, and everyone would have been happy. Most of the public would have ignored it, and gullible saps would have been exploited.

Everybody wins.

They couldn’t manage that, though. No, instead they decided to just go all kinds of insane.

Credit Ads Finally Get It Together

Wow, is that a load of my mind. I’m not sure why it took so long, but here’s a credit ad that conveys a clear message. Green=good, red=bad. Hell, they even listened to me and did away with that confusing blue strip that was ‘worse’ than green.

Well, credit agency people, you’ve finally gotten there. You may still be employed by one of the most corrupt and pointless parts of a disgusting, rotting-from-the-inside industry, but at least you’ve reached the point where you’re as good at crafting banner ads as a jerk with no design or computer training of any kind.

Congratulations.

And The Credit Score Ads Just Get More Confusing

Here’s another two ads that I grabbed in the last couple of months.

Okay, let’s look at this one for a second. They’ve made the odd choice (like the dinosaur ad before it) to associate different levels of credit-score-having. In an apparent attempt to avoid my criticism from last time they’ve kept the animals from having expressions that might be mis-interpreted. Instead they all have the same flat, vacant expression, like they have no idea what they’re doing in a credit ad. Sadly, I have no explanations to offer them.

It’s Official – Credit Score Ads Have No Idea What They’re Doing

Let’s take another trip through the variety of Credit Report ads that show up while I broswe the internet.

Here’s an especially baffling ad I happened across recently:

That’s all six ‘unique’ frames of the animated ad, which I’m presenting here in its non-animated form because I find animated ads obnoxious, and because if I did, I’d basically be putting the ad here for free, which is just crazy.